Sheikh sajawal digital marketing paid course outline

 

Sheikh sajawal digital marketing course outline

 

Module: 1

Marketing Fundamental:

 

1)Understanding Marketing Framework

2)Understanding Your Business & Customer

3)Marketing & Social Media Channels

4)Marketing Objectives & KPIs

5a) Content Strategy & Conclusion

5b) Opening Message

 

Module: 2

Branding and Design:

 

6)What are Brands

7)Personal Branding on Social Media

8)Importance of a Personal Brand

9)Branding a Business

10)Branding for Jobs

11)Rules of Designing

12)Designing on Canva Tutorial

13)Design Basics Example

14)Conclusion

 

Module: 3

Facebook ads Master class:

 

15)Facebook Advertising & it’s Structure_1

16)Before Getting Started & Customer Journey

17)Facebook Ads Auction

18)Facebook Business Manager Overview

19)Creating 1st Facebook Campaign

20)Dynamic Ads & Audience Targetting

21)Audience Targeting 2 & Creating Ads

22)Advanced Audience Targeting

23 a) Conversions Tracking

23 b) missing, will try to find

24)Custom Conversions Overview

25)Testing & Optimisation

26)A_B Testing Overview & Conclusion

 

Module: 4

Google ads Master class:

 

27)PPC Advertising & Its Structure

28)Google Ads Auction

29)Goals & Customer Journey

30)Creating Your First Campaign

31)Creating Ad Groups & Ads

32)Exploring Ads Dashboard & Features

33)Keywords Research

34)Bidding Strategies & Automated Rules

35)Ads Scripts

36)Ads Dashboard 2

37)Keywords Research 2 & Match Types

38)Customer LTV & Great Ads

39)Intro to Conversions Tracking

40)Conversions Tracking 2_1

41)Levels of Tracking & UTMs

42)Tracking Website Events by Tags Manager

43)Goals & Conversions Tracking by Tags Manager

44)Testing Strategies & Conclusion

 

Module: 5

LinkedIn growth Master class:

 

45)Why Linkedn & My Profile Overview

46)Linkedin Profile Optimization

47)Linkedin for Business & Jobs

48)Organic Growth & Content Strategy

49)Linkedin Premium & Conclusion

50)Sheikh Sajawal's Message

 

Extras:

 

51)Skip to main contentGO TO DASHBOARDDigital Marketing Masterclass24% complete

52)1st Group Live Call _ 8_3_23

53)Upwork Discussion with Raheem Dawar _ Profile Reviews & Q_A

54)Quick Group Call _ 8_4_23

55)Most Valuable_ Important Call So Far. Client Hunting, Business Model, Q_A _ 29_3_

56)Google E-commerce Ads Feedback _ Content Strategy